Corporate Communications is a service-oriented support function. Its main business is to enhance the Aditya Birla brand credibly, every which way. The function works to strengthen the Group's competitive advantage through proactive, two-way communications among its multiple internal and external stakeholders. In so doing, it strives to raise the Group's profile and enhance its image.

Corporate Communications is the pivot which imparts the Group identity to the Group companies and businesses through multiple communication strategies, leveraging the Aditya Birla brand equity. The function is responsible for media relations, embracing the entire Group. It assists the top management's interface with outside publics, comprising besides media, professional bodies and institutions who have the potential to impact the Group's image.

Corporate Communications provides Group companies and corporate functions with strategic advice and professional inputs in their communication processes. Alongside, its portfolio of services includes corporate branding, image measurement, publications, websites, design, supporting investor relations and building up the Group's archives.

This function is responsible for corporate social responsibility initiatives across the Group.

Headed by Dr. Pragnya Ram, Corporate Communications.

Know more about the other Corporate Cells