The name "Aditya Birla" evokes all that is positive in business and in life. It typifies integrity, quality, performance, perfection, and above all, character. Our corporate logo, 'The Rising Sun', symbolises these traits. ('Aditya' is the Sanskrit word for sun).

The logo consists of an inner circle, symbolising the internal universe of the Aditya Birla Group, an outer circle, symbolising the external universe, and a dynamic meeting of rays converging and diverging between the two..

Our Group anthem
Aditya Vandana, our Group's corporate anthem is a sequel to our corporate logo. The beautiful Sanskrit hymn extols the greatness of the sun and its never-ending journey towards excellence.