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Mr. Kumar Mangalam Birla, Chairman, The Aditya Birla Group
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Corporate World Class Manufacturing (CWCM) actively engages with the Group's manufacturing and service businesses for building excellence in their processes through adoption of the WCM model. The WCM model and roadmap for excellence are customised for specific manufacturing and service businesses of the Group. The WCM model incorporates best practices from renowned international business excellence / quality models such as MBNQA, EFQM and Deming Prize.

CWCM supports businesses / units through assessment, audits and implementing improvement actions. The function also provides value-adding services through proven initiatives such as TPM, TQM, Lean Six Sigma and other emerging tools and techniques. This includes identification of high impact projects, imparting skills and competencies to the project teams and mentoring to realise tangible benefits through on-site / off-site support.

CWCM works closely with Group units in building a culture with a focus on behavioural transformation. The function builds an external network of professionals / institutions from across the globe for seeking contemporary best practices and provides internal platforms for sharing and learning. CWCM also designs, develops and manages the Chairman's WCM awards and Group-wide team competitions.

Headed by Mr. J. Sridharan

Know more about the other Corporate Cells